Suzuki Philippines (SPH) marks yet another milestone with the successful opening of a new dealership in Ozamiz, Misamis Occidental. The expansion down south is part of the company’s objective to increase its presence nationwide.
“We, at Suzuki Philippines, are always looking for opportunities to better serve the Philippine market while also strengthening our stronghold in the country. By opening more dealerships, in particular outside Metro Manila, we are able to bring Suzuki vehicles to more Filipinos and provide best-value products. This also helps our trusted automobile dealers develop and expand their own businesses, which results in a perfect partnership yielding mutual growth,” shared Mr. Shuzo Hoshikura, General Manager of SPH Automotive Division.
The city of Ozamiz is the center of commerce, health, transportation and education in northern Mindanao and is poised to experience continuous economic growth in the years ahead. SPH recognizes the city as an ideal place for developing businesses and communities, and wants to develop this potential for expansion.
The new dealership owned by Des Strong Motors, Inc., one of the leading automobile dealers in the country, is under the direct management of CEO Dr. Silvestre Lumapas, Jr. It marks the 66th dealership outlet of Suzuki across the country and the 11th to open this year. Categorized as a 3S dealership, the new outlet will operate as a one-stop-shop offering sales, spare parts and services for drivers around the area.
“The Ozamiz dealership outlet is our second 3S dealership with Suzuki, with the first one situated in Bohol. We opted to pursue and further our partnership with Suzuki because they are hands-on in guiding and helping us with our concerns. We are looking forward to a stronger partnership with Suzuki. Indeed, we expect to increase our reach in both Visayas and Mindanao with Suzuki,” said Dr. Lumapas.
Catering to the different Filipino markets, the new outlet offers the wide range of Suzuki vehicles, namely the Ciaz, Celerio, Jimny, Ertiga, Alto and Swift. For business-oriented stakeholders, the cargo vehicle Super Carry UV perfect for commercial use is included in the set.
The all-new Vitara launched earlier this month has also been added to the product lineup. The urban subcompact SUV is engineered with enhanced performance and equipment level to fit the modern lifestyle of young professionals in the city.
“We are very excited to be given the opportunity to be part of this growth and witness the continuous development in southern Philippines. Let me extend our heartfelt thanks to Des Strong Motors for another successful opening. We look forward to working more closely with you. We hope our continued partnership will let us reach out to more cities across the country and let this be an inspiration to reach grander heights as we prepare for a new year ahead,” shares SPH President Mr. Hiroshi Suzuki.